Upcoming topics include:
- AI & ChatGPT – What’s Next?
- Valuing 1st Party Data
- Events that Engage
- Excellorating Your Team
- High-Definition Lead Gen
- Subscription Time?
- Audiences’ Experiences
- Advertisers’ Expectations
- Economy Influencers
- Revenue Hunting
- DEI
- Tech Stack Newcomers
MediaGrowth Executive Summit 2026 Agenda
Network with Senior Executive Peers in B2B Media
Exceed!
— April 16th and 17th, Chicago —
Discount block deadline is past but we do have a few rooms at the same discounted price. Register for MGES and then email ksimonsen@mediagrowth.com to receive a link to reserve your room.
Discount block deadline is past but we do have a few rooms at the same discounted price. Register for MGES and then contact Kathi Simonsen to receive a link to reserve your room.
Wednesday, April 15, 2026 | |
|---|---|
2:00 PM – 4:00 PM | Pre-Summit – Top-of-Mind Issues & Ideas Discussion Groups for Editorial, Sales, Technology and Event Professionals |
2:00 PM – 7:00 PM | MGES’26 Registration |
5:00 PM – 7:00 PM | Welcome Reception |
Thursday, April 16, 2026 | |
|---|---|
7:00 AM – 8:00 AM ET | Breakfast |
8:00 AM – 8:10 AM | Introduction to MediaGrowth Executive Summit Kathi Simonsen, CEO, MediaGrowth – Exceed Your Goals! |
8:10 AM – 8:50 AM | Keynote Presentation – Exceeding Expectations in B2B Media |
8:50 AM – 9:00 AM | Industry Update |
9:00 AM – 10:00 AM |
C-Suite Panel – B2B Media Realities & Opportunities in 2026 and Beyond
Cathilea Robinett, Chief Executive Officer, e.Republic Joe Pramberger, President, SAE Media Group Greg Watt, Chief Executive Officer, WATT Global Media Moderator – Tim Fixmer, Chief Executive Officer, CCI Media |
10:00 AM – 10:30 AM | Break |
10:30 AM – 11:45 AM FOCUS SESSION #1 Realities & Opportunities | Interactive Focus Sessions on Topics Critical to B2B Media Growth C-Suite (2 groups) – The Current State of B2B Media Editorial – Exceeding Audience Expectations Sales – Exceeding Customer Expectations Technology – Harnessing AI & Tech Publishers – Connecting the ‘Plan’ to the ‘Process’ Events – Personalization for Expansion Marketing – Commanding Attention |
11:45 AM – 1:15 AM | Lunch |
1:15 PM – 1:45 PM | Presentation –
Building a Culture that Embraces What’s Next James Zilenziger, Chief Operating Officer, Rodman Media |
1:45 PM – 1:55 PM | Industry Update |
1:55 PM – 2:45 PM FOCUS SESSION #2 The Details in the Big Picture | Interactive Focus Sessions C-Suite (2 groups) – Protecting & Monetizing Content Editorial – Creating, Controlling & Owning Content Sales – Lead Management & Customer Guidance Technology – Tech Stack & AI Tools Events – Ensuring Sponsor Success Publishers – Managing the Brand Leadership – Building & Maintaining a Winning Culture |
2:45 PM – 3:15 PM | Executive Interview – Personalization Strategies for Events Lisa Malikow, Senior Vice President, Informa’s Restaurant Show |
3:15 PM – 4:15 PM | Resources & Information – 1-on-1 Appointments with Sponsors (Optional) |
4:15PM – 5:30 PM
| Informal Networking |
5:30 PM – 7:30 PM | Reception |
Friday, April 17, 2026 | |
|---|---|
7:00 AM – 8:00 AM | Breakfast |
8:00 AM – 8:05 AM | Greetings Kathi Simonsen, CEO, MediaGrowth |
8:05 AM – 8:45 AM | Presentation – Turning the Ship: Content Evolution Kim Overstreet, Director of Content, PMMI Media Group |
8:45 AM – 9:25 AM | Presentation — Operational Strategies in the Age of AI Rogelio Escalona, Strategy & Corporate Development, Thomson Reuters |
9:25 AM – 9:35 AM | Industry Update |
9:35 AM – 10:05 AM | Break |
10:05 AM – 10:45 AM | Presentation – Audience Engagement as a Product Michael McKinney, Vice President of Digital Product, BridgeTower Media |
10:45 AM – 10:55 AM | Summit Summary – Thanks for Coming! Kathi Simonsen |
10:55 AM – 12:00 PM FOCUS SESSION #3 Scanning the Horizon – 2026 & Beyond | Interactive Focus Sessions C-Suite (2 groups) – Looking Ahead – Promising Strategies Editorial – Building Traffic with LinkedIn & Newsletters Sales – Structuring Territories & Commissions Events – New Categories of Attendees Leadership – Developing an ‘Exceeding’ Team |
12:00 PM | Adjourn and Farewells See You at MediaGrowth Councils, Excellorator, and MediaGrowth University in 2026… and… MediaGrowth Executive Summit in 2027! |
See you at MediaGrowth Councils, MediaGrowth Excellorator
and MediaGrowth University.
