The role of editors in sales calls
Travis HessmanVP of Content, Endeavor Business Media Travis Hessman spoke to a MediaGrowth group of B2B media executives and was asked the question, “What do
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Return on Performance
Tara May CEO, Aspiritech Formerly EVP, Winsight (at the time of her presentation) In her second appearance as a presenter at MediaGrowth Summit, Tara, when
Implementing a Unique Model – Data and Tribal Knowledge
Craig Fuller, CEO, Freight Waves shared extremely informative information on the many innovations that he has developed that have given his company 200% growth in a down year. His company has a very innovative model.
The Challenges and Opportunities of Monetizing Data
WEBINAR: Hamid Benbrahim, Head of Data and AI at Thomas, gave an excellent presentation of how to make money on data in today?s challenging world.
Increase Productivity with Strategies for Reducing Employee Stress
Jeff Litvak, CEO, Adweek shared excellent insights with a question and answer session about how the virus response is affecting B2B media teams and what best practices are being implemented to: Support the Industry?s Most Valuable Resource, the employee team.
Successful Model for Driving Reader Revenue
Dan Fink, President, Money-Media Discusses Revenue From Subscriptions and Paywalls: The Value Proposition. This is an excellent way to mitigate the loss of revenue in difficult times.
Publishing is Dead, Long Live the Platform
Building and Growing a Date and Platform Company
Mitigating Event Disruption
WEBINAR: Two B2B Media Leaders: Eric Bearly, Chief Digital Officer, Bobit Business Media, Brian Cuthbert, Group VP, Diversified Communications.
B2B Media Executives Discuss New Strategies for Events
WEBINAR: Three B2B Media Leaders: Paul Tourbaf, EVP, Hanley Wood, Mariah Obiedzinski, Director of Content, Stamats Business Media and George Fox, CEO/Partner, Allured Business Media.
Adventures in Structured Networking
Chris Keating Group President, Winsight Media At MediaGrowth Summit 20/20 Chris Keating will share how Winsight’s Trade Show, Conferences and Small Events keep Sponsors coming
Mobile Access to B2B Media Content
Frank Sennett Director, Digital Products & Strategy, Crain’s City Books Frank Sennett develops and launches new media products across digital and print platforms. We asked
Conversion-Centered Content Strategies
Mariah Obiedzinski Sr. Director of Content Services, Stamats The Effective Content Marketing Mindset Mariah will be presenting Content Marketing strategies at MediaGrowth Summit 20/20. We asked
Reader Trust
Joyce Neth, VP, Audience Development and Research Watt Global Media Reader Trust and data privacy issues are ever-present and growing considerations for B2B media companies.?
Creative Video from American Painting Contractor
Emily Howard, Publisher American Painting Contractor American Painting Contractor produces creative video series that highlight and serve the needs of its audience and advertisers in
Monetizing Data Beyond Subscriptions and Advertising
The promise of turning audience demographic and behavioral data into significant profit is motivating B2B media leaders to embrace new technologies and morphing traditional media companies into data businesses. But choosing the right information to collect and the right technology to parse it is a challenge that few claim to have mastered.
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