Profitable Video
Chris Hartnett (Formerly) Digital Publisher ? Hart Energy June, 2018 At the recent gathering of B2B media leaders during MediaGrowth Summit 2018, Chris Hartnett, Digital Publisher at Hart Energy brought practical advice for designing or evaluating a profitable video strategy. MediaGrowth: With a dedicated staff, an on-site studio and resources to travel internationally, Hart Energy […]
Mergers & Acquisitions
Chris Ferrell, Chief Executive Officer ? Endeavor Business Media June, 2019 Chris Ferrell, CEO of Endeavor Business Media, recently spoke with MediaGrowth about his experiences in acquiring multiple B2B Media properties. MediaGrowth: You?ve made many acquisitions since 2017 when you started Endeavor Business Media.? What advice do you have for executives who want to acquire […]
Managing the Sales Team
Christopher Chalk Vice President / Group Publisher ? Chief Executive Group July, 2018 MediaGrowth: In your role as Vice President of Sales what are your biggest challenges and how have you handled them? Christopher Chalk: While managing the sales team I?m also responsible for handling as many clients and prospects as any other team member. […]
Growth Trends in B2B Media
David Shanker (Formerly) Chief Executive Officer ? EnsembleIQ December, 2018 MediaGrowth spoke with David Shanker, who at that time was CEO of EnsembleIQ, to hear some of his views on vision, strategy and areas of growth, both at his company and in the B2B media community. MediaGrowth: EnsembleIQ has created a powerful voice in its […]
Growth Drivers
Tony L. Uphoff, President and CEO ? Thomas January, 2019 Media Growth: Of the wide range of advertising opportunities, marketing services and product data solutions that Thomas offers customers, which do you see as the most promising for innovations, growth and/or revenue in 2019 and beyond? Tony Uphoff: There are a few things that we?re […]
Disruption Constant and B2B Media Success
Kyle Shay Digital Director ? Annex Business Media August, 2018 MediaGrowth: Over the past 21 years, Annex Business Media has grown from a small independent newspaper and magazine publisher into Canada?s largest privately-held B2B media company. Please gives us an idea of the scope of the business. Kyle Shay: Annex Business Media serves our users […]
9 UX Tips from Tara May Tesimu
Tara May Tesimu Chief Digital Officer – Winsight Media In April, MediaGrowth Summit 2018 attendees heard from a number of industry-influencing thought leaders concerning issues that B2B media executives are facing. Tara shared great ideas on how B2B media companies can improve users digital experiences. Here are some of the tips she shared on how to improve […]
CEO’s Creative Leadership at BNP Media
Taggart Henderson Co-Chief Executive Officer ?BNP Media May, 2018 We asked Taggart Henderson, Co-CEO at BNP Media, what areas he is concentrating his creative leadership energy on for maximum results and revenue. MediaGrowth: BNP Media is a successful company with 100 brands and 500 employees.? As CEO, where are you spending your creative leadership energy […]