MediaGrowth Summit 2022 Agenda
Sheraton Suites Chicago O'Hare Hotel
MediaGrowth is requiring that all participants at the Summit be vaccinated. The health, safety, and peace of mind of our community members is MediaGrowth’s utmost concern.
— 2021 Agenda to come soon —
Tuesday, June 14, 2022
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2:00 PM – 3:30 PM CT | Registration, Greeting and Reconnecting with Colleagues | |||
3:30 PM – 3:35 PM | Welcome to MediaGrowth Summit 2022 – Kathi Simonsen | |||
3:35 PM – 5:00 PM FOCUS SESSION #1 Reconnecting | C-Suite Discussion – 2022 Q1 and Q2 | |||
Editorial Discussion – What’s Working for Editors and Audiences? | ||||
Technology Discussion – Advances and Other Lessons Learned | ||||
Sales Discussion – Strategies for Effective Management Today | ||||
Global Media Discussion – B2B Media Around the World | ||||
Team Leadership Discussion – Recruiting, Reshaping, Retaining | ||||
5:00 PM – 7:00 PM | Welcome Reception Hosted by Readex Research | |||
Wednesday, June 15, 2022
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7:00 AM – 8:00 AM CT | Breakfast Buffet Compliments of Fry Communications | |||
8:00 AM – 8:05 AM | INTRODUCTION TO MEDIAGROWTH SUMMIT Kathi Simonsen, Simonsen Sales & Marketing | |||
8:05 AM – 8:45 AM | Keynote – Josh Brous, Senior Vice President of Events, ZondaHome “What’s Next for Events” | |||
8:45 AM – 9:50 AM | C-Suite Panel “Current State of the Industry” Paras Maniar, CEO, Bobit Jennifer Litterick, CEO, EnsembleIQ John Yedinak, President & Co-Founder, Aging Media Network | |||
9:50 AM – 10:00 AM | Industry Update Omeda | |||
10:00 AM – 10:30 AM | Break Compliments of Omeda | |||
10:30 AM – 11:10 AM | Presentation – Jill McDermott, CEO, Trade Press Media Group “Recruiting, Motivating, Training and Retaining Talent” | |||
11:10 AM – 12:15 PM FOCUS SESSION #2 B2B Media — WHAT’S NEXT? | C-Suite Discussion – Becoming a Business Intelligence Company | |||
Editorial Discussion – The Next Gen of Editorial Professionals | ||||
Technology Discussion – New Talent and Tech Needed to Stay Current | ||||
Publisher Discussion – Running the Brand | ||||
Events Discussion – Navigating the Risks to Get to the Rewards | ||||
Team Leadership Discussion – Diversity & Equity | ||||
12:15 PM – 1:45 PM | Lunch Compliments of knk Software | |||
1:45 PM – 2:00 PM | Interactive Polling “What do B2B Media Leaders Think” | |||
2:00 PM – 2:40 PM | Presentation – Dan Fink, Managing Director, Money-Media “Practical Steps to Grow Revenue from Readers.” | |||
2:40 PM – 2:50 PM | Industry Update knk Software | |||
2:50 PM – 3:20 PM | Break Compliments of Passendo | |||
3:20 PM – 4:00 PM | Presentation – James Hewes, CEO, FIPP “Trends in Global Media” | |||
4:00 PM – 5:00 PM RESOURCE SESSIONS | Appointments with Resource Providers | |||
5:00 PM – 7:00 PM | Reception Hosted by MagHub | |||
Thursday, June 16, 2022
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7:00 AM – 8:00 AM CT | Breakfast Buffet | |||
8:00 AM – 8:05 AM | WELCOME BACK Kathi Simonsen | |||
8:05 AM – 8:45 AM | Presentation – Tara May, CEO, Aspiritech (Former EVP, CDO, Winsight) “Why Running a Media Company is so Darn Hard and How Recurring Revenue Can Help” | |||
8:45 AM – 8:55 AM | Industry Update Brightspot | |||
8:55 AM – 9:35 AM | Presentation – Travis Hessman, VP/Content, Endeavor Business Media “Audience Is King: Why Editors Are Your Most Valuable Assets” | |||
9:35 AM – 10:00 AM | Break Compliments of Omeda | |||
10:00 AM – 10:50 AM | Keynote – Craig Fuller, CEO, FreightWaves “Content Supported SaaS, First Party Data, Everything…” | |||
10:50 AM – 12:00 AM FOCUS SESSION #3 Going Forward… | C-Suite Discussion – Revenue from 1st Party Data | |||
Leadership Discussion – The Millennial Workforce | ||||
Global Media Discussion – Where are We going from Here? | ||||
Events Discussion – 2023 | ||||
Revenue Source Discussion – Driving Reader Revenue | ||||
Revenue Source Discussion – Recurring Digital Revenue | ||||
12:00 PM | Final Words & Adjourn | |||
