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MediaGrowth Summit Agenda

Monday, October 12, 2020

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3:00 PM
Grand Ballroom
Welcome to MediaGrowth Summit 20/20
3:15 PM
Grand Ballroom
Keynote Presentation – Chris Keating, Group President, Winsight Media
“Adventures in Structured Networking” – Strategies for Successful Events
4:00 PM
FOCUS SESSIONS 1
C-Suite
Event Strategies

Grand Ballroom
Editorial
Event Issues

Gateway Boardroom
Technology
Event Tech

Gateway Room
Sales/Marketing
Event Integration

Ballroom Foyer
5:00 PM
Rosemont Ballroom
Welcome Reception
Join Your Colleagues for Drinks, Appetizers and Networking

Tuesday, October 13, 2020

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7:00 AM
Rosemont Room
Breakfast Buffet
8:00 AM
Grand Ballroom
“Welcome!”
8:10 AM
Grand Ballroom
Keynote Presentation – Tony Uphoff, CEO, Thomas
“Publishing is Dead! Long Live the Platforms!”
9:10 AM
Grand Ballroom
10:20 AM
Grand Ballroom
Industry Update
10:30 AM
Grand Ballroom
Break
11:00 AM
FOCUS SESSIONS 2
C-Suite
The Future / Trends

Grand Ballroom
Editorial
The Future Editor

Gateway Boardroom
Technology
The Future / Trends

Gateway Room
Sales/Marketing
The Future / Trends

Ballroom Foyer
12:15 PM
Rosemont Ballroom
Lunch
1:45 PM
Grand Ballroom
Presentation – Tom Wilk, Editor-in-Chief, Plant Services, Putman Media
“The B2B Editor as Strategic Asset”
2:30 PM
Grand Ballroom
Presentation – Mariah Obiedzinski, Director of Content Services, Stamats Comm.
“An Intentional Conversion-Centered Content Program”
3:15 PM
Grand Ballroom
Break
3:45 PM
Grand Ballroom
The Second Annual MediaGrowth Valued Performer Awards
4:00 PM
Grand Ballroom
Resource Sessions
5:00 PM
Rosemont Room
Reception
Join Your Colleagues for Drinks, Appetizers and Networking

Wednesday, October 14, 2020

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7:00 AM
Rosemont Room
Breakfast
8:00 AM
Grand Ballroom
Keynote Presentation – Sue Boehlke, President of Transportation and Industry Intelligence, Informa
“A Path to Building The Data Business”
8:45 AM
Grand Ballroom
Presentation – Alex Lytle, Digital Content Lead, Gardner Business Media
“One Company’s Journey to Email Excellence”
9:30 AM
Grand Ballroom
Break
10:00 AM
FOCUS SESSIONS 3
C-Suite
Data / Technology

Grand Ballroom
Editorial
KPI’s and Dashboards

Gateway Boardroom
Technology
Data / Next Tech

Gateway Room
Sales/Marketing
Data / Technology

Ballroom Foyer
11:00 AM
Grand Ballroom
Presentation – Matt Morgan, Executive Vice President of Produce, Farm Journal
“It’s time to Optimize Your Digital Playbook”
11:45 AM
Grand Ballroom
Adjourn