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MediaGrowth Summit Agenda

Monday, October 12, 2020

(COVID-19 Responses will be reflected in all Speaker Presentations)

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11:00 AM EDT
Welcome to MediaGrowth Summit 20/20 – Kathi Simonsen
11:10 AM
Keynote Presentation – Tony Uphoff, CEO, Thomas
“Leading in Times of Crisis”
11:55 AM
12:05 PM
Presentation – Sue Boehlke, President of Transportation and Industry Intelligence, Informa
“A Path to Building a Data Business”
12:35 PM
Break
Networking, Optional Polling & Friendly Competition
12:50 PM
FOCUS SESSIONS
C-Suite
Leading in Times of Crisis
Editorial
New Content Directions
Technology
Activating The Tech Team
Sales/Marketing
What’s Working Now?
1:35 PM until…
Networking (Optional)
Appointments or Informal 1-on-1s, Small Groups and Chats

Tuesday, October 13, 2020

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11:00 AM EDT
Welcome – Kathi Simonsen
11:05 AM
11:55 AM
12:25 PM
Break
Networking, Optional Polling & Friendly Competition
12:40 PM
FOCUS SESSIONS
C-Suite
The Road Ahead
Editorial
The Editor of Tomorrow
Technology
B2B Media’s Next Tech
Sales/Marketing
Sales ~ 2021
1:25 PM until…
Networking (Optional)
Appointments or Informal 1-on-1s, Small Groups and Chats

Wednesday, October 14, 2020

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11:00 AM EDT
Welcome – Kathi Simonsen
11:05 AM
Presentation – Matt Morgan, Executive Vice President of Produce, Farm Journal
“It’s Time to Optimize Your Digital Playbook”
11:40 AM
Presentation – Mariah Obiedzinski, Director of Content Services, Stamats Communications
“An Intentional Content-Centered Conversion Program”
12:10 PM
Break
Networking, Optional Polling & Friendly Competition
12:30 PM
RESOURCE SESSIONS
MagHub ~ MediaRadar ~ Fry Communications ~ TKLi LeadFEED ~ SOCIO ~ Readex Research
1:15 PM until…
Networking (Optional)
Appointments or Informal 1-on-1s, Small Groups and Chats

Thursday, October 15, 2020

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11:00 AM EDT
Welcome – Kathi Simonsen
11:05 AM
Presentation – Steve Akins, EVP/, Publisher, Global Petfood and Events, WATT Global Media
“Adventures in the World of Virtual Events”
11:40 AM
Presentation – Eric Kammerzelt, CEO, Parameter 1, (Former CTO, Endeavor Business Media)
“The Challenges of Working with Technology Platforms”
12:10 PM
Break
Networking, Optional Polling & Friendly Competition
12:30 PM
FOCUS SESSIONS
C-Suite
Event Futures
Editorial
Engaging the Event Audience
Technology
Event Tech
Sales
Selling Events
1:15 PM until…
Networking (Optional)
Appointments or Informal 1-on-1s, Small Groups and Chats