Paul Miller

Paul Miller

First Party Data

Paul will explain how Questex uses 1st party data creatively to determine customers’ needs to guide them to the Questex events and tracks that will benefit them most.

Bio

Paul Miller is CEO, Questex.  He is responsible for shaping the company’s growth strategy and enhancing it’s offerings to better serve its communities to better serve it’s customers as a next-generation information services company.  A visionary leader with a track record of also growing the business as an executive at Informa, Penton and UBM, he has a passion for creating winning cultures and high performing teams.  

Questex’s revenue is now 50% digital and 50% events after it’s pivot in the last two years. In 2019 70% of its revenue was generated by its events, Questex’s response to the unprecedented challenges of the last two years had to be both creative and courageous. Beyond the move to virtual and hybrid formats, the company’s event planners have had to rethink the purposes and processes of meeting the needs of audiences and sponsors.   Questex uses 1st party data creatively to determine customers’ needs to guide them to the Questex events. tr